BBDO Taiwan names Jen general manager

TAIPEI - McCann Erickson and Momentum Taiwan's executive vice-president and general manager Frances Jen has joined BBDO Taiwan as general manager.

Jen, who will report to BBDO Taiwan CEO Joyce Lee, has been tasked with overseeing the agency’s day-to-day operations and grow the business.

Jen has been in the industry for almost two decades across a number of sectors, including personal care, pharmaceuticals, telecommunications and airline services. She has also worked at Leo Burnett, Ogilvy & Mather, Saatchi & Saatchi and JWT.