BBDO Manila wins US$5m

<p>BBDO/Guerrero Ortega Manila has won approximately US$5 </p><p>million in new business so far this year. </p><p><BR><BR> </p><p>The new wins include the US$1.7 million Pizza Hut account, </p><p>previously held by DY&R. </p><p><BR><BR> </p><p>The agency has also picked up New Zealand Milk brands Anlene and Anchor </p><p>Milk, while real estate developer Brittany moved its US$1 million </p><p>real estate brand into the agency from O&M. </p><p><BR><BR> </p><p>Existing client Master Foods capped it all with a confidential new </p><p>product launch. </p><p><BR><BR> </p><p>According to BBDO/Guerrero Ortega chairman David Guerrero, none of the </p><p>wins involved a creative pitch. </p><p><BR><BR> </p><p>"We won the business based on the work we're doing for our current </p><p>clients," he said. </p><p><BR><BR> </p>

by | 03/17/2000

BBDO/Guerrero Ortega Manila has won approximately US$5

million in new business so far this year.

The new wins include the US$1.7 million Pizza Hut account,

previously held by DY&R.

The agency has also picked up New Zealand Milk brands Anlene and Anchor

Milk, while real estate developer Brittany moved its US$1 million

real estate brand into the agency from O&M.

Existing client Master Foods capped it all with a confidential new

product launch.

According to BBDO/Guerrero Ortega chairman David Guerrero, none of the

wins involved a creative pitch.

"We won the business based on the work we're doing for our current

clients," he said.