Batey wins global Pearl Qatar account

Batey has been awarded the global marketing communications campaign for Middle East residential and resort development the Pearl Qatar. <BR> <BR> The Singapore agency clinched the business following a pitch process involving several agencies. The three-year campaign will promote the real-estate, hospitality and retail opportunities at the US$2.5 billion development, with Batey undertaking the concept, design and production of its multi-million dollar marketing communications campaign in the Middle East, Asia, Europe and the USA.