Thrivikraman will work primarily on the agency’s Procter & Gamble and Citibank business, and report to Publicis Asia Pacific’s regional ECD and co-chairman, Calvin Soh.
“For the past 18 months we’ve been investing in Singapore as a regional hub,” said Matthew Godfrey, co-chairman of Publicis Asia Pacific. “We now have a solid creative team in place, led by Calvin [Soh], to service our international clients. Ajay is another important step forward for us.”
“For the past 18 months we’ve been investing in Singapore as a regional hub,” said Matthew Godfrey, co-chairman of Publicis Asia Pacific. “We now have a solid creative team in place, led by Calvin [Soh], to service our international clients. Ajay is another important step forward for us.”
Thrivikraman is another addition to Publicis Singapore’s senior management line-up which has seen planner Richard McCabe and digital creatives Raymond Quah - also from Bates - and Joe Lin join the ranks over the past 12 months.
Bates141 Malaysia has yet to find a replacement MD.
