Bates Asia acquires Indian creative shop
WPP has moved to increase its presence in India, with operating company Bates Asia acquiring a majority stake in Indian ad agency Enterprise Nexus Communications. Subject to regulatory approval, the merged agency will be named Bates Enterprise, and will offer a full range of communications services in all major metropolitan areas. Enterprise Nexus founder Mohammed Khan has been named executive chairman, while Bates Asia chief Subhash Kamath has been appointed CEO.
