Trinidad returns home after stints in Taiwan and Singapore, where he worked at BBDO Singapore. He will report to Bates/141's ECD, Cats Guerrero.
“The most interesting thing about working abroad is realising how much potential there is back home," said Trinidad.
“We may have some envelope-pushing to do, but having seen a bit of what’s out there, I believe that the Philippines has got what it takes to be a major creative hub.”
Trinidad has worked on clients including Visa, FedEx, Pepsi and Dove.