Bartlett will resume his position as ECD at Proximity China, a role he first assumed in February of this year, after one year as integrated creative director at M&C Saatchi Hong Kong. Prior to M&C, Bartlett spent several years at MRM.
“If I’m going to be playing a role in the creative community, it’s not going to be sitting in Hong Kong working on a few local clients,” said Bartlett. “I’m realising that China is where you’ve got to be. The size of the role and the environment is more to my liking.”