Bansal shifts to ZenithOptimedia

SINGAPORE - Former MindShare executive business director Vikram Bansal has joined ZenithOptimedia as general manager, after it was revealed he was leaving the GroupM network (Media, 24 November).

Effective from early next year, Bansal (pictured) will report to Harpreet Kaintel, and will be responsible for overseeing the agency's strategic planning business.

Bansal boasts more than 13 years' experience in the industry.

Bansal's departure from MindShare came as Maxus general manager Doreen Lim announced she was also leaving the network. Lim is expected to join a regional media owner in January.