B-M scoops gold at AP PR awards
Burson-Marsteller has picked up the coveted gold award for Asia Pacific Network of the Year at Media's PR Awards 2005, making it the third time B-M has won the award. The network was responsible for handling high-profile work for both the Philippine and Japanese governments, as well as campaigns for Intel China, Australia's NRMA and Singapore's Yellow Ribbon Project. Weber Shandwick Hong Kong won Consultancy of the Year, while Edelman's Asia Pacific president Alan VanderMolen was named PR Professional of the Year, and B-M Australia's campaign for Novartis Pharmaceuticals' Elidel Cream picked up gold for best campaign.