Australian Wool appoints Nurun China

SHANGHAI - Australia Wool Innovation (AWI) has appointed Nurun China as its digital/online agency for the third consecutive year, following an agency review.

by | 04/16/2008

AWI is known for its authority in fibre textile innovation, and recently expanded its holdings through the purchase of The Woolmark Company.

Nurun is set to create an integrated campaign targeting consumers, retailers and partners.