Asia spend shoots up 23pc in first quarter
ASIA-PACIFIC: Advertising spend in the Asia-Pacific region soared 23 per cent to US$8.7 billion in the first quarter of this year compared with the same period in 2001, according to figures released by Nielsen Media Research.
Please sign in below or access limited articles a month after free, fast registration.
If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Sign In
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features