Titled 'From love to Bingo', the commercial shows 873 of Getty's stock images at a rate of 15 images per second to tell a lifetime's story.
"Patient research work involving more than 5,000 photographs resulted in a one minute film that AlmapBBDO created to advertise Getty Images, the world leading image database for creating and distributing visual contents," reads the video description on YouTube.
The agency's copywriter, Sophie Schoenburg, and art director Marcus Kotlhar trawled through Getty's database for six months, improving the script and building each scene.
The film was directed by Cisma, via Paranoid BR, along with Marcos Kotlhar, the art director at the agency.
Credits
Advertiser: Getty Images
Title: From love to bingo in 873 images
Product: Getty Images
General Creative Director: Marcello Serpa, Luiz Sanches
Creative Director: André Kassu, Marcos Medeiros, Renato Simões
Art Director: Marcos Kotlhar
Copywriter: Sophie Schoenburg
Producer: Paranoid BR
Executive producer: Egisto Betti
Direction: Cisma, Marcos Kotlhar
Animation: Split Filmes, Marcos Kotlhar
Rtvc: Vera Jacinto, Gabriel Dagostini, Diego Villas Bôas
Soundtrack / Voice-Over Artist: Kito Siqueira
Editor / Assembler: Marcos Kotlhar, Jonas Brandão
Finishing Editor: Split Filmes
Service: Cristina Chacon, Marina Leal
Media: Paulo Camossa Jr
Approval: Renata Simões
