Brian Stoller, partner for invention for Mindshare Asia Pacific, will be taking on the group’s mobile lead responsibilities. Hong Kong-based Stoller was recently elected to the board of the Mobile Marketing Association.
Allix, who has been with GroupM for nearly three years, has been charged with launching Pudding Media in Asia, initially setting up three offices in the region. He will continue to be based in Singapore.
Allix has also worked with Singapore Airlines as senior manager of direct sales.
