AIME 2006 will host 480 of the world's most
important incentive and convention industry buyers
at the two-day show.
Rosemarie Sama, AIME event director, said:
"AIME is an important event in many companies'
marketing plans and we must continue to deliver
high-quality buyers to the region.
"This year's target represents a 13 per cent
increase on last year's numbers. This is essential
in terms of providing value to our exhibitors,"
she said.
Increases in buyer numbers are expected to come
from Asia, Europe, Australia, New Zealand and
possibly the US.
Sama said: "With a significant increase in the
meetings and incentive venues currently being
built in Asia, many Asian countries will be looking
to secure more and larger events for their venues.
"Australia has also increased its convention
and exhibition infrastructure and is increasingly
competitive in this area."
AIME will deliver more international and national
association buyers than ever before and more corporate buyers, particularly from Australia.
Independent research by Micromex Marketing
following AIME 2005 found that exhibitors
wanted to see more Australian buyers.
AIME plans biggest ever buyer scheme
MELBOURNEAIME 2006, one of Asia Pacific's leading events for the meetings and incentive industry, is expanding its hosted buyer programme.