An impressive 97% of overall visitors and 97% of hosted buyers stated they were ‘satisfied’, or ‘very satisfied’, with the exhibition in terms of meeting their objectives.Meanwhile 94% of hosted buyers said that they had placed, or were likely to place, business as a result of AIME.The study, carried out by Australian firm Micromex Research, surveyed 300 generalvisitors, 267 hosted buyers and 257 exhibitors after the 15th Asia Pacific Incentives and Meetings Expo, held in Melbourne in February.AIME’s event director, Rosemarie Sama said she was delighted with the results.
“The high satisfaction levels are particularly pleasing in a challenging year where we had only seven months between events,”she said.
