"The research confirms that AIME 2006 was an
extremely successful exhibition," said AIME event
director, Rosemarie Sama.
She added: "Ninety per cent of hosted buyers and
72 per cent of trade visitors who responded to the
surveys said they had placed, or intended to
place, business as a direct result of AIME 2006."
The events include meetings, conferences,
incentives and exhibitions booked between 2006
and 2009.
The independent research was conducted by Micromex Research, which interviewed visitors
and buyers at AIME 2006 and conducted online surveys of hosted buyers and exhibitors following
the event.
"The results show that AIME is seen as the premier
event in the region and the best place to find
new suppliers and discover new ideas in event management," said Sama.
AIME 2007 will be held at the Melbourne Exhibition
Centre on February 13 and 14.