Staff Reporters
Feb 28, 2022

Agency Report Card 2021: Wavemaker

The goal in 2021 was to make waves for brands in digital commerce and communications, while raising the agency’s own capabilities in the process.

Mondelez (Cadbury) campaign

If 2020 was a year of cultural reinvention for Wavemaker and its new ‘positive provocation’ positioning (say that five times fast), 2021 was invested in trying to take clients further along on their

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