Analysis Digital Marketing
Staff Reporters
Feb 28, 2022

Agency Report Card 2021: Accenture Interactive

The marketing arm of consulting firm Accenture—known for its big, expensive transformation projects—went in a more creative direction in 2021.

Minna Bank

Accenture Interactive (AI) was already on the path to building its creative chops in APAC when creative stalwart David Droga was appointed to oversee the global business in September, promising to pla

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