Staff Reporters
Mar 19, 2020

Agency Report Card 2019: R/GA

Ex-TBWA man Tuomas Peltoniemi was brought in to lead the region and he's pushing the business towards an agency-consultancy model. Does this strategy work for the firm?

Telstra

After a stormy 2018 following the departure of APAC head Jim Moffat and Tokyo leader Masami Hazui, 2019 proved that R/GA is committed to getting the train back on track with the hire of ex-TBWA man Tu

Nice choice! This is premium content.

Premium content is for members only. Sign in or become a member today.

Membership

Why Subscribe?

  • Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles. No monthly limits!
  • Premium member-only research, including Agency Report Cards and our CMO Outlook
  • Premium discount for Campaign event tickets
  • Front stage pass: Conference video insight sessions
  • Member-only newsletters and access to Campaign editors

or call +852 2122 5222
or email [email protected]

Related Articles

Just Published

9 hours ago

'Laundrette': BBH's CMO on the ad that built the agency

Bartle Bogle Hegarty's global CMO reflects on the significance of the 1985 Levi's ad 'Laundrette', following the death of its star, Nick Kamen.

9 hours ago

Neil Christie to leave Wieden+Kennedy

Christie had been supporting the agency in Brazil, China, India and Japan as director of growth markets since 2019.

9 hours ago

Adidas and Nike sales plummet following boycotts

Both brands reported plummeting sales on China’s e-commerce channel, Tmall, in April.

9 hours ago

Software giant SAS launches biggest brand campaign ...

The analytics company is building awareness as competition heats up.