Media Analysis
Staff Reporters
Mar 19, 2020

Agency Report Card 2019: PHD

PHD focused on its media planning and investment expertise, but aside from some notable wins made few bold strokes, despite its 'challenger' ethos.

Skinny Mobile

As it turns 30 this year, PHD’s ‘challenger’ ethos can feel disingenuous to the casual observer. Sure, it’s still the smaller of Omnicom Media Group’s two main agencies. But the PHD name is well-estab

Nice choice! This is premium content.

Premium content is for members only. Sign in or become a member today.

Membership

Why Subscribe?

  • Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles. No monthly limits!
  • Premium member-only research, including Agency Report Cards and our CMO Outlook
  • Premium discount for Campaign event tickets
  • Front stage pass: Conference video insight sessions
  • Member-only newsletters and access to Campaign editors
Join Now

or call +852 2122 5222
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Brand-side reactions to the coronavirus crisis in Asia

1 Pandemic brand reactions: KFC, WhatsApp, Diageo and more

WPP cuts awards, reduces top salaries and freezes hiring in response to COVID-19 crisis

2 WPP cuts awards, reduces top salaries and freezes hiring in response to COVID-19 crisis

How brands are positioning their messages during COVID-19

3 How brands are positioning their messages during COVID-19

Hooq's downfall: Can other OTT platforms avoid the same fate?

4 Hooq's downfall: Can other OTT platforms avoid the same fate?

One of the worst things brands can do right now is go dark: Havas Media

5 One of the worst things brands can do right now is go dark: Havas Media

This BMW China spot is right for the times

6 This BMW China spot is right for the times

DDB's Wendy Clark quits to become Dentsu Aegis Network global CEO

7 DDB's Wendy Clark quits to become Dentsu Aegis Network global CEO

Travel marketing under COVID-19: Is there any point?

8 Travel marketing under COVID-19: Is there any point?

Millennials want brands to communicate more during COVID-19 crisis, study finds

9 Millennials want brands to communicate more during COVID-19 crisis, study finds

No lights, cameras, or action: How adland is adapting to production interruption

10 No lights, cameras, or action: Adland adapts to production interruption

Related Articles

How did challenger agency PHD face up to its own challenges?
Media
Mar 31, 2020
Staff Reporters

How did challenger agency PHD face up to its own ...

Agency Report Cards 2019: 43 APAC networks assessed
Advertising
Mar 19, 2020
Staff Reporters

Agency Report Cards 2019: 43 APAC networks assessed

Agency Report Card 2019: AKQA
Digital
Mar 19, 2020
Staff Reporters

Agency Report Card 2019: AKQA

Agency Report Card 2019: BBDO
Advertising
Mar 19, 2020
Staff Reporters

Agency Report Card 2019: BBDO

Just Published

Top brands and US government join Ad Council in changing logo to promote isolation
Advertising
2 hours ago
Oliver McAteer

Top brands and US government join Ad Council in ...

'I have never before seen the level of generosity, talent and commitment from across our industry.'

Zoom forms security council to tackle privacy criticisms
Media
2 hours ago
Omar Oakes

Zoom forms security council to tackle privacy ...

There will also be an advisory board for CEO Eric Yuan.

Is adspend recovery in Asia sign of good news to come in the West?
Media
2 hours ago
Omar Oakes

Is adspend recovery in Asia sign of good news to ...

East Asia is seeing resurgence in adspend on social media as region recovers from pandemic.

AKQA launches global radio station to improve morale during lockdown
Digital
2 hours ago
Michael Heusner

AKQA launches global radio station to improve ...

The global broadcast will likely carry on post-COVID-19.