Media Analysis
Staff Reporters
Mar 19, 2020

Agency Report Card 2019: OMD

OMD had a good head of steam coming into 2019 and aimed to continue its resurgence. Was a string of solid business wins and a refreshed planning process enough to propel the network into 'A' territory?

Sony Pictures

Last year, OMD's grade improved from a B to a B+ thanks to strong 2018 business performance and tangible improvements in its overall strategy and systems. As we wrote at the time , OMD had shaken of

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