Agency bosses too old and change resistant, claims Sorrell

NEW YORK - WPP chief executive Sir Martin Sorrell (pictured) claims that brands are not spending enough online because the people who run their agencies are too old and resistant to change.

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features