Aegis concludes sale of Synovate to Ipsos for US$857.5m

LONDON - Aegis Group announced yesterday that it had agreed the sale of its market research business Synovate, excluding scan data services business Aztec Ipsos for an enterprise value of US$857.5 million (GBP525 million). Ipsos is now the third largest market reseacher in the world.

by Emily Tan

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