Adsfactor and comScore team up for TV-like metrics for online video
HONG KONG - The two digital players pitch catch-up efforts to provide measurements in Hong Kong for online video using Internet Gross Rating Points (iGRPs).
by Jenny Chan 陳詠欣
HONG KONG - The two digital players pitch catch-up efforts to provide measurements in Hong Kong for online video using Internet Gross Rating Points (iGRPs).
by Jenny Chan 陳詠欣