8RewardsRoad selects Grayling for PR

SINGAPORE - 8RewardsRoad, a local interactive shop, has appointed Grayling Global to manage its PR and media programs.

The agency recently set up office in Shanghai and counts HSBC, Volvo, The Coffee Bean & Tea Leaf, and The Singapore Children’s Society among its clients.

8RewardsRoad founder and CEO Lee Kuok Ming, said: “We feel this is the perfect time to start building our profile through PR.  Our Singapore office is going from strength to strength and our fledgling Shanghai team is building an impressive client roster. We are confident that Grayling’s expertise in this sector can help take our business to the next level.”

Chris Davies, Grayling Global’s managing director, added: “We are very excited about this partnership and feel that there is great synergy between the two agencies.” 

“Digital marketing is currently booming in the region and 8RewardsRoad truly stands out in this market. We look forward to helping them tell their story.”