Staff Reporters
Jun 6, 2019

2019 Cannes contenders: 'The Dragon' by Ogilvy Hong Kong

KFC chose a timely moment to revive its fiery campaign.

2019 Cannes contenders: 'The Dragon' by Ogilvy Hong Kong
We asked creative leaders from across the region choose the work they expect (or hope) to see winning at Cannes Lions this year. See all this year's Cannes contenders.

Contender: The Dragon
Agency: Ogilvy Hong Kong
Client: KFC 

Nominated by:

Leigh Reyes, president and CCO, MullenLowe Philippines:

A smart, timely follow-up to last year’s big outdoor winner.

Ben Welsh, chief creative officer, DDB Group Sydney:

The print has already done very well. Good to see them building on it. A great example of minimal movement improving things.

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