Olivia Parker
Sep 17, 2018

2018 is the year of the GIF: Spikes Media president Amrita Randhawa

The CEO of Mindshare Asia Pacific discusses the media discipline's unique place in the industry and her favourite recent game-changing campaigns ahead of judging at the year's Spikes Asia.

Amrita Randhawa

Amrita Randhawa, CEO of Mindshare Asia Pacific, executive chair of Mindshare Greater China and president of the Media jury at this year's Spikes Asia, shared her thoughts ahead of the festival. 

What element of judging the Media category at Spikes are you most looking forward to 

The ability smart media can have in delivering disproportionate results for clients. Our clients’ businesses are facing tangential pressures we have...

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