2011 a good year for Draftfcb despite loss of SC Johnson: Laurence Boschetto

SHANGHAI - While the announcement in July 2011 that Draftfcb was parting ways with client of over 50 years was a low point for the agency, 2011 still closed as the best year financially for Draftfcb since the merger in 2006, representing 16 consecutive quarters of growth, according to president and CEO Laurence Boschetto in an interview with Campaign Asia-Pacific.

by Emily Tan