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eCommerce

City’super is Hong Kong’s mega lifestyle specialty store with a focus on good quality foods, produce and lifestyle needs. Our client had an older ecommerce platform that did not represent the brand fairly and required an overhaul of the platform to meet today’s digital capabilities. City’super also wanted to enhance their digital brand experience and create a content rich site to support its eCommerce business.

Jan 28, 2015

DW with Marina Bay Sands (Marina Bay Sands Sales Kit)

Marina Bay Sands (MBS) first won the bid to build a business-oriented resort in the heart of Singapore’s prime new business district in Marina South. With the architectural design of the resort finalised, they required MBS brand identity to be created for marketing collaterals such as the sales kit and folders to woo luxury retailers, dinning outlets, exhibitors, etc. to attract, invest and open their brand and stores in the resort.

Tags: Marina Bay Sands Singapore | Direct Marketing | Print (Trade/Newspaper) | Singapore |

Sep 12, 2014

DW with Canon (Post it Pad) (Canon Post It Pad)

Canon wanted to create awareness of the merger of Oce paper media into Canon and the idea was to inform customers of the papers wrappers change (which now incorporates both Canon and Oce logos instead of only Oce logo). The papers were not launched yet then in the market but Canon wanted customers to be aware in advance and be confident that the papers quality remain unchanged.

Tags: Canon | Direct Marketing |

Sep 10, 2014

FLAVOR RADIO

Seoul loves coffee. That's why the Korean capital is called the 'City of Coffee'. People there knew Dunkin' Donuts for their donuts, but they associated the brand less with coffee. The company wanted more people to choose Dunkin' Donuts for coffee, rather than visit other cafes. How could they make people associate Dunkin' with coffee?

Tags: DUNKIN' DONUTS | Out of Home | Korea |

Nov 30, 2012

HERE BALLOON

S-Oil wanted to show it had a mission: to save oil. They knew South Korea's capital had some of the highest gasoline consumption in the world. What's more, car use was increasing, petrol costs rising, and parking spaces scarce. Every day, a Seoul driver wanders for 500m to find a space. Over a month, this comes to 15km of driving. People were using around a litre of gas just trying to park.

Tags: S-OIL [Obsolete] | Out of Home | Korea |

Nov 30, 2012

Insight Exhibition

Nov 30, 2012

Volvo “Operator Idol” Contest (Volvo "Operator Idol" Contest)

Nov 30, 2012

Minus One

Around five million hectares of forest are cut down every year to make paper. Samsung Printers wanted to change this by encouraging sustainable printing-practices. They wanted to help both existing and new customers to make a difference. Samsung's unique belief was that people wanted to save the environment but through minimal effort.

Nov 30, 2012

Samsung Mobile Experience Store

Mobile technology is becoming more advanced and dynamic, and as a result people are finding it harder to shop the smartphone category. But we know that creating the right experience in store is key to influencing the purchase decision. In fact our research shows that exceptional in-store experience can raise the sale of the smartphones by five times compared to stores that offer minimal experience.

Tags: Samsung | Out of Home | Direct Marketing |

Nov 30, 2012

Sunny Sale

Tags: EMART | Mobile | Out of Home | Korea |

Nov 30, 2012

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eCommerce

DW with Marina Bay Sands (Marina Bay Sands Sales Kit)

DW with Canon (Post it Pad) (Canon Post It Pad)

FLAVOR RADIO

HERE BALLOON

Insight Exhibition

Volvo “Operator Idol” Contest (Volvo "Operator Idol" Contest)

Minus One

Samsung Mobile Experience Store

Sunny Sale

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