| Agency Portfolio

XPENG Branding (Live the Next, Now)

XPENG has been present in the Thai market for nearly a year, yet its brand positioning remains unclear in the crowded Chinese EV segment. The key challenge is to establish a distinctive space that sets XPENG apart from competitors by bridging its strong global reputation with a locally relevant identity. At the same time, XPENG’s global vision as an Explorer of Future Mobility through breakthroughs such as flying cars, humanoid iron, advanced software, and next-generation technologies. This vision must be translated into the Thai context to differentiate XPENG and inspire consumers with a future-forward identity that is both global and local.

Oct 09, 2025

Reaching Gen Z with Cetaphil CPTI (For Everyone’s Sensitive Skin)

Cetaphil, a cosmeceutical brand recommended by dermatologists for sensitive skin, sought to refresh its brand identity and reposition itself for a new generation. With an updated CI and tagline—“For everyone’s sensitive skin”—the challenge was to bridge the brand’s heritage with the lifestyle and digital-first mindset of Gen Z. The goal was not just awareness, but relevance: making Cetaphil a part of the everyday skincare conversation among young consumers.

Oct 09, 2025

IFE4CUTS' FRAME | CHARACTER LICENSING

Tags: NORANG | Social | Vietnam |

Jun 27, 2024

POKÉMON SOCIAL MEDIA | SOCIAL MEDIA MANAGEMENT

Tags: THE POKEMON COMPANY | PR | Social | Vietnam |

Jun 27, 2024

Search “N” Ambush

Thailand's fresh food industry is overcrowded with players Offering "free" delivery (but with a minimum spend). CP FreshMart is a smaller supermarket, but one that offers actual free delivery - with no terms and conditions. Without the big media budgets of its competitors, how can CP FreshMart remind people of its competitive advantage?

Tags: CP Fresh Mart | Online | Thailand |

Oct 23, 2023

The Birds and The Bees

One of the top searched questions found online, which reflects how there are still quite a few of Thai teenagers who lack of understanding about sexual knowledge In Thai society, sex is rarely discussed. Most teenagers and parents still embarrassed to talk to each other. Even asking friends or looking up on Internet. there is no auarantee that those answers are correct in accordance with principle of sex education. According to the statistic of Thai teenager, the unwanted pregnancy problem has ranked as second in ASEAN excluding the sexuall transmitted disease. ONETOUCH is a condom brand that want to be part of helping prevent the unwanted pregnancy and the sexually transmitted disease and reduce problem by providing the correct knowledge about sex.

Tags: ONETOUCH | Online | Thailand |

Oct 12, 2023

The Lost Treasure

As global tourism has been hit hard by the pandemic, it is necessary to stay connected to consumers to be top-of-mind when the market rebounds. As a result, The Singapore Tourism Board (STB) partnered with Woshimi App, a popular online gaming platform and social community well-known for live-action role play (LARP), to launch a special edition script: “The Lost Treasure featuring Singapore.”

Jan 05, 2022

Rewardz – B2B SEO for UAE

Increase Online Traffic to Website to gain more Conversions
To increase online traffic for their website targeting UAE as a region and achieve good rankings for digital rewards marketplace of local incentives covering dining, shopping, travel, wellness and experiences which can be customised to customer’s needs. Niche market.

Tags: Rewardz | Online |

Jun 08, 2020

Cellini – SEO and PPC Campaign (Cellini – SEO and PPC Campaign Case Study)

Jun 08, 2020

Orange Days

The KTM 200 Duke, while metro cities accepted this KTM’s product with open arms, KTM’s long-term success needed the acceptance of customers from smaller towns and tier 2/3 cities in India. The brand needed a lot of groundwork to educate, inform and build awareness and excitement for the products. Thus, Program Orange Days and Orange rides Country wide, a platform for KTM owners to gather and meet fellow owners and enthusiasts. KTM through such events also allowed bike owners to appreciate the ample thrills that a KTM bike can provide on a race track. The Orange days were conducted in every major city and kept on growing in scale. Objective - Build awareness through media let event showcasing the performance and innovation of KTM motorcycle

Mar 11, 2020

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