Wednesday, 10 March, 2021

APAC creativity took damage in 2020: The question is how much

Surekha Ragavan

Large creative networks were forced to pivot towards performance-based solutions and commerce when the pandemic hit, but creativity has been compromised along the way.

How Colgate plans to connect its optimistic brand to sustainability activism

Matthew Miller

At this year's MediaWorks training program, the brand is tapping young media professionals to help it align with changemakers to tackle environmental issues.

New leaders at BCW, Dentsu, Kantar, TBWA, Weber Shandwick and more

Read about these appointments, plus news from Xodbox, Happy Marketer, Bray Leino Splash, Special Group Australia, DDB Worldwide, Fig Health, Sandpiper Communications, Verizon Media and more to come, in our people moves and business wins roundup.

Poetry and MRI images deliver a powerful message about mental trauma

Ad Nut

In a film for NRMA Insurance and Lifeline Australia, Thinkerbell and singer-songwriter Julia Stone show that last year's Australian fires are still burning-in the minds of traumatised people.

Women to Watch Greater China 2021: Echo Ao, Wavemaker

Here's a digital marketing expert driving digital transformation from the UK to China.

Could R/GA be the innovation frontrunner of the marketing industry?

Staff Reporters

AGENCY REPORT CARD: The IPG network is something of a sleeping giant in the area of innovation with the addition of a new tech hub in Batam and increased investment in its brand innovation studio.