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Groupe says growth driven by 'new business tailwinds' with a 'clear rebound in the tech sector'.
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Aside from making an impact on accessibility, customer support, and mapping, OpenAI's generative AI technology has the potential to impact Grab's advertising tools like retail media.
The “excitable, emotional and energetic” creative dreams of a Sicilian town, a vino voyage and hopes her bucket list is not just a pipedream.
The departures are linked to GroupM’s ongoing ‘synergy project’ announced by WPP CEO Mark Read last year. Additionally, a new chief executive has been appointed in Taiwan.
CASE STUDY: By measuring and eliminating higher-emitting media and formats throughout their campaign for Bear Brand's sterilised milk drink, the carbon footprint was slashed by a quarter within a three-month period.