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Friday, 28 June, 2024

How Oatly penetrated the Chinese plant-based market

How Oatly penetrated the Chinese plant-based market

Minnie Wang

Oatly's Greater China president David Zhang opens up about how the brand expanded into the Chinese market and pioneered a new plant-based category, all within a span of just five years.

Tech On Me: Will Temu face the same fate as TikTok in Indonesia?

Tech On Me: Will Temu face the same fate as TikTok in Indonesia?

Shawn Lim

In this week's edition: Temu faces regulatory hurdles in Indonesia, OpenAI delays ChatGPT's voice mode, and a new climate action marketplace promises greener advertising solutions, among other tech news in the region.

IPG unifies Acxiom and Kinesso under one leader

IPG unifies Acxiom and Kinesso under one leader

Jessica Heygate

EXCLUSIVE: Jarrod Martin has been charged with better activating Acxiom data to power “precisely targeted” solutions for IPG clients.

Creative Minds: Kar Men Lee is done with overexplaining her thoughts

Creative Minds: Kar Men Lee is done with overexplaining her thoughts

Staff Reporters

The senior art director at Tommy Singapore gets candid on how she ended up as a creative and gained confidence when presenting to clients.

It's Friday, catch up on the week's moves and wins

It's Friday, catch up on the week's moves and wins

Zitcha, Hakuhodo, WE, Saatchi & Saatchi, UA Finance, Standard Chartered, Dentsu, Dept, and others in our weekly collection of people moves and account wins.

‘We don’t have to put in safeguards because we are one of the safeguards’ – Silverpush’s Hitesh Chawla
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‘We don’t have to put in safeguards because we are one of the safeguards’ – Silverpush’s Hitesh Chawla

Campaign Staff

In an exclusive interview at the Cannes Lions Festival, Silverpush’s Hitesh Chawla speaks about privacy first solutions, contextual advertising, and his plans for global domination.

 
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Editor's Picks

Was WPP right to give Elon Musk a platform at Cannes Lions?
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Was WPP right to give Elon Musk a platform at Cannes Lions?

Lucy Shelley

Elon Musk’s presence at Cannes Lions sparked debate along the Croisette and across adland.

 
IPG turns down investor who made approach to buy MullenLowe
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IPG turns down investor who made approach to buy MullenLowe

Gideon Spanier

News coincides with IPG exploring a potential sale of RGA to Tata Consulting Services.

 
What vibes is the Toys 'R' Us AI ad giving you?

What vibes is the Toys 'R' Us AI ad giving you?

Diana Bradley

The toy brand's short film, which premiered at Cannes and was created almost entirely on OpenAI’s new text-to-video tool, has sparked online backlash from creatives.

 
 

Events

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Diversity Talks 2024: From challenges to change

Jul 17, 2024

Virtual, APAC

 
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[In Person] Kantar BrandZ 2024 Most Valuable Southeast Asian Brands

Jul 26, 2024

Junior Ballroom, Level 3, Raffles Avenue, The Ritz-Carlton, Millenia Singapore, Singapore

 
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