MIRUM HONG KONG

Hong Kong
Discipline: Branding Consulting/Brand Strategy/Brand Reputation, CRM, Digital Marketing/Interactive, Marketing Services, Mobile, SEO/SEM, Social Media, Web Design Production/Development, Creative/Graphic Design, Event Marketing, Direct Marketing, Marketing Research/Data Analytics

Contact Info:

MIRUM HONG KONG
6/F, 128 Wellington Street
Central
Hong Kong
Tel: +852 2851 9272
Fax: +852 2851 9629

Personnel:

Chief Executive Officer

Win Mak

Chief Operating Officer, China

Anthony Yang

Chief Operating Officer

Josephine Cheung

Branches/ Affil. :

All other listed Mirum

Trade Membership:

HK4As

Year Established:

1995

No Of Employee:

125
0
Awarded Campaigns
Total Campaigns (22)
8
Top 1000 Brands
Total Clients (42)
Named Marketing Magazine’s Digital Agency of the Year for 2016, Mirum Hong Kong is part of a pioneering digital agency with 46 offices across 20 countries. Recognised by Gartner, Inc. as a Visionary, Mirum Hong Kong reflects this in the three pillars which underpin their service offering – Marketing Innovation, Digital Transformation and eCommerce Platforms. Mirum Hong Kong has taken on the mantle of being Mirum’s Centre of Excellence in Technology and Innovation, spearheading and offering support to all of Mirum’s global innovative initiatives whilst growing Mirum’s strategic footprint into China. The agency prides itself on offering world class services and solutions whilst housing a state-ofthe-art Experience Centre fitted with innovative technology capable of transforming clients into industry pioneers.
MIRUM HONG KONG - Awards Won (74)
Award Show Award Category Campaign Name Year
Marketing Magazine Agency of the Year Awards GOLD Digital Agency of the Year 2016
Marketing Magazine Agency of the Year Awards SILVER Mobile Marketing Agency of the Year 2016
Marketing Magazine Agency of the Year Awards BRONZE Innovative Agency of the Year 2016
Mob-Ex Awards BRONZE Best CRM & Loyalty Programme CitySuper - Relaunch of eMembership Programme 2016
MARKies BRONZE Best Idea - Web Design West Ham United - Official Website 2016
UAE Best mGov Service Awards Winner International Tourism Award Hong Kong Tourism Board - My Hong Kong Guide 2016
Communicator Awards SILVER Content Marketing - Microsite CLP - A Snapshot of CLP's 2014 Annual Report 2015
Communicator Awards SILVER Content Marketing - Image/Infographic CLP - A Snapshot of CLP's 2014 Annual Report 2015
Astrid Awards SILVER Websites - Microsite CLP - A Snapshot of CLP's 2014 Annual Report 2015
Astrid Awards GOLD Graphic Design - Inforgraphics CLP - A Snapshot of CLP's 2014 Annual Report 2015
Interactive Media Awards Best In Class Investor Relations CLP - A Snapshot of CLP's 2014 Annual Report 2015
QUESTAR Awards SILVER Emerging Media - Mobile Sites CLP - Group Website 2015
QUESTAR Awards BRONZE Annual Reports - Corporations CLP - A Snapshot of CLP's 2014 Annual Report 2015
QUESTAR Awards GOLD Emerging Media - Mobile Sites CLP - A Snapshot of CLP's 2014 Annual Report 2015
QUESTAR Awards GOLD Corporations - Animation CLP - A Snapshot of CLP's 2014 Annual Report 2015
QUESTAR Awards Grand Award Winner Best of Animation CLP - A Snapshot of CLP's 2014 Annual Report 2015
Mob-Ex Awards BRONZE Best User Experience CLP - Group Website 2015
Mob-Ex Awards SILVER Best App Government/Community Hong Kong Tourism Board - My Hong Kong Guide 2015
MARKies BRONZE Best Use of Apps Hong Kong Tourism Board - My Hong Kong Guide 2015
MARKies BRONZE Best Idea - Mobile Starbucks - "A Twinkle Surprise" 2015
MARKies SILVER Best Use of Apps Starbucks - "A Twinkle Surprise" 2015
MARKies GOLD Best Idea - Apps Starbucks - "A Twinkle Surprise" 2015
MARKies GOLD Best Idea - Retail Chow Sang Sang - Magic Mirror 2015
Marketing Magazine Agency of the Year Awards BRONZE Best New Business Team 2015
Marketing Magazine Agency of the Year Awards BRONZE Best Creative Team 2015
Marketing Magazine Agency of the Year Awards BRONZE Best Client Management Team 2015
Campaign Asia-Pacific Greater China Agency of the Year Awards SILVER Hong Kong/Macau Digital Agency of the Year 2015
Marketing Magazine Agency of the Year Awards GOLD Mobile Agency of the Year 2015
Marketing Magazine Agency of the Year Awards GOLD Innovative Agency of the Year 2015
Interactive Media Awards Best In Class Utilities CLP Group Website 2014
Interactive Media Awards Best In Class Annual Reports - Corporations CLP Holdings 2013 2014
Interactive Media Awards Best In Class Real Estate Sino Corporate Website 2014
Microsoft Best Business Application Partner of the Year 2014
Spark Awards BRONZE Best Engagement Strategy Hong Kong Tourism Board - My Hong Kong Guide 2014
Marketing Excellence Awards BRONZE Excellence in Use of Apps Hong Kong Tourism Board - My Hong Kong Guide 2014
Marketing Excellence Awards SILVER Excellence in Digital Marketing Lexus - All Eyes on Me 2014
Marketing Excellence Awards GOLD Excellence in Launch Marketing Lexus - All Eyes on Me 2014
Galaxy Awards SILVER Online Annual Report CLP Holdings 2013 2014
Galaxy Awards SILVER Multi-level Platform: Travel/Tourism Hong Kong Tourism Board - My Hong Kong Guide 2014
Galaxy Awards GOLD Best Mobile App Hong Kong Tourism Board - My Hong Kong Guide 2014
Mob-Ex Awards Gold Best Original Content Ocean Park Hong Kong - Ocean Park App 2013
Marketing Magazine's Marketing Excellence Awards FINALIST Excellence in Use of New Technology Jasons Secret Garden 2013
Marketing Magazine Agency of the Year Awards BRONZE Digital Agency of the Year 2013
Campaign Asia-Pacific Greater China Agency of the Year Awards GOLD Hong Kong/Macau Digital Agency of the Year 2013
Galaxy Awards BRONZE Websites: Re-launch Hong Kong Tourism Board - Discover Hong Kong website 2013
Microsoft Best Business Application Partner of the Year 2013 2013
W³ AWARDS 2013 SILVER Website Features: Structure & Navigation Hong Kong Tourism Board - Discover Hong Kong website 2013
W³ AWARDS 2013 GOLD General Website: Tourism Hong Kong Tourism Board - Discover Hong Kong website 2013
Web Marketing Associaton's WebAward 2013 Standard of Excellence Small Business Hong Kong Trade Development Council website 2013
Web Marketing Associaton's WebAward 2013 Standard of Excellence Portal Hong Kong Trade Development Council website 2013
Web Marketing Associaton's WebAward 2013 Standard of Excellence International Business Hong Kong Trade Development Council website 2013
Web Marketing Associaton's WebAward 2013 Standard of Excellence Directory or Seacrh Engine Hong Kong Trade Development Council website 2013
Web Marketing Associaton's WebAward 2013 Standard of Excellence B2B Hong Kong Trade Development Council website 2013
Web Marketing Associaton's WebAward 2013 Standard of Excellence Shopping Hysan Place website 2013
Web Marketing Associaton's WebAward 2013 Outstanding Website Hotel and Lodging Hotel ICON website 2013
Web Marketing Associaton's WebAward 2013 Outstanding Website Travel Hong Kong Tourism Board - Discover Hong Kong website 2013
Interactive Media Awards Best in Class Government HK Science & Technology Parks Corporation Site 2013
Interactive Media Awards Best in Class Travel/Tourism Discover Hong Kong Website 2013
W3 Awards 2011/2012 SILVER Website Features: Structure & Navigation Hong Kong Housing Society, Joyous Living Website 2012
W3 Awards 2011/2012 SILVER General Website: Charitable Organization / Non-Profit Hong Kong Housing Society, Joyous Living Website 2012
Samsung Sur40 Software Developer of the Year 2012 2012
Microsoft Best Business Application Partner of the Year 2012 2012
Marketing Magazine Agency of the Year Awards Local Hero Digital Agency of the Year 2011
Globe Award 2010 Globe Sustainability Reporting Award Sustainability Reporting CLP Holdings Ltd. Sustainability Reporting 2010
iNOVA Awards GOLD Transport Services Hong Kong International Airport website 2009
IAC Awards Oustanding Websites Macau Fisherman's Wharf 2009
19th ASTRID Awards Honors Advertising: Print Magazine Ad Beijing HK Jockey club Clubhouse, Grand Opening 2009
13th WeBBY Awards Official Honoree Best Home/Welcome Page MTR Elements website 2009
Interactive Media Awards Best in Class Arts/Culture Hong Kong Heritage Project Website 2009
WebAwards Standard of Excellence Hotel & Lodging Beijing Hong Kong Jockey Club Clubhouse Website 2009
WebAwards Standard of Excellence Energy CLP 2009 Sustainability Report 2009
WebAwards Standard of Excellence Other Hong Kong Heritage Project 2009
W3 Awards Cultural Institution Hong Kong Heritage Project 2009
Galaxy Awards GOLD Hong Kong Heritage Project 2009
Show Reel
MIRUM HONG KONG Work (Total: 22 Awarded: 0)
Brand: CLP
Sector: Public Services & Non-Profit Organizations
Brand: Hong Kong Observation Deck
Sector: Automotive , Travel & Leisure
Brand: Starbucks
Sector: Beverages
Brand: Ocean Park
Sector: Travel & Leisure
Brand: Lexus
Sector: Automotive , Travel & Leisure
Brand: BMW
Sector: Automotive , Travel & Leisure
MIRUM HONG KONG Case Studies (22)
Corporate Website
Brand: CLP
Key Objective:
Website
Brand: Hong Kong Observation Deck
Key Objective:
Twinkle Surprise
Brand: Starbucks
Key Objective: Brand - Awareness , Customer Acquisition , Drive Online Traffic , Increase Market Share
Major Brands (42)
Top 1000 Brand 2016 (8)
Chow Sang Sang
Toyota
AXA
Samsung
Starbucks
BMW
China Mobile
Nikon
Ocean Park
ifc Mall
Dairy Farm
Citysuper
Hysan Place & Lee Gardens
Lexus
Sino Land Company
Hong Kong Trade Development Council
CLP
China Construction Bank
Chinachem
Hong Kong International Airport
K11
KPMG
L'hotel
Qualcomm
Sky 100
Urban Renewal Authority
West Ham United F.C.
Wynn Resorts
Hang Seng Bank
Friso
Hong Kong Disneyland
Hong Kong Tourism Board
HSBC
Prudential
Jebsen
Asia Miles
Companies Registry
Davidoff
Fendi
MetLife
THE CLUB
Towngas

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