BBDO is rebounding in revenue growth and new wins, with more business diversification across Asia. But its creative performance still has room to improve.
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Microsoft Advertising is uniquely positioned to address the biggest challenges facing marketers today with a robust suite of solutions, by combining its impressive legacy in technology, with its leading-edge competence in generative AI.
In 2023, McCann Worldgroup saw leadership shakeups, stronger business performance and diversification across Asian markets, balancing organic and new business growth.
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From savvy consumers seeking top value in beauty products to mastering the application of medical-grade skincare, Irene Squeo from Quantum reveals three key trends impacting beauty culture—and the strategies to engage with them effectively.
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With a focus on succeeding across three core pillars of digital marketing, these alternatives have been explored in the hopes of establishing the most stable, easy to input and reliable post-cookie solutions out there.
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