| Agency Portfolio

Eat with Singha

Feb 29, 2024

In Japan, where saving face is a cultural imperative, making mistakes is feared and avoided. Duolingo, the world’s #1 language learning app, wanted to create a cut-through activation with big PR potential that could generate awareness for the brand, inviting potential learners to embrace their blunders while on the app, eventually changing the perception of mistake-making in the country.

Jul 19, 2023

Costa Coffee x Didi

Cooking Brand Preference Amidst Boiling Competition
Around the world each year coffee consumption increases by 2%. By comparison, in China coffee consumption is increasing at an annual rate of 15% - 20%. On average, each person drinks up to 20 cups of coffee per year in China compared to the average consumption in a more mature market of around 400 cups. Clearly there is a lot of potential yet to be captured in China’s growing coffee scene. As a veteran British coffee brand, Costa has always been loved by Chinese consumers for its coffee quality. While coffee culture in China is relatively under-developed compared to other markets round the world, market competition is nonetheless relentless. Rival international brands are doubling down on store openings. A new wave of boutique coffee shops are stimulating a lot of visitation from coffee lovers seeking quality products and atmosphere. Plus, new coupon issuing brands compet...

Feb 11, 2020

The Agency Directory online coverage is now Portfolio

Portfolio is a unique platform which combines the existing Agency, PR and Digital directories into one comprehensive, content and data rich showcase of agencies in Asia-Pacific. Easily browse, search and review agencies on key performance criteria, as well as their Creative Ranking.

We hope Portfolio makes finding the right partner a little bit easier but we’d like to hear from you - simply select the feedback tab on the site and let us know want you think.

The Campaign Asia-Pacific Team

New Search

Filtered by

Eat with Singha

Museum of Wonky English

Costa Coffee x Didi

The Agency Directory online coverage is now Portfolio