Corporate Website

CLP had specific requirements to revamp their corporate website. They wanted a user experience review and navigation redesign, new creative as well as onsite search tools to enhance the overall search capability as well as a detailed SEO strategy and implementation. They wanted to meet global standards in website design and make allowances for a content strategy.

Effectiveness / Results

Designercity implemented a comprehensive website solution that utilized the latest technologies including SharePoint 2013, WebTrends and Office Web app as backend infrastructure. We redesigned the content structure from the 3 channels to 6 channels which makes improves the overall navigation of the site.

From a design perspective, we used vibrant colours and infographics to enhance the site visually following two focus group sessions to qualify our findings.

The Agency Directory online coverage is now Portfolio

Portfolio is a unique platform which combines the existing Agency, PR and Digital directories into one comprehensive, content and data rich showcase of agencies in Asia-Pacific. Easily browse, search and review agencies on key performance criteria, as well as their Creative Ranking.

We hope Portfolio makes finding the right partner a little bit easier but we’d like to hear from you - simply select the feedback tab on the site and let us know want you think.

The Campaign Asia-Pacific Team