Plus: FMCG brands are trying to tackle plastic pollution. Is it enough? | DOOH is primed to explode in Southeast Asia - but there are some major challenges
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Tuesday, 27 August, 2019
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Sri Lanka: aspirational, creative - and entirely different from India
The island country is on the cusp of a digital revolution, which could finally allow it to emerge from the shadows of its giant neighbour.
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Sea change: What FMCG brands are doing about plastic
The government in Indonesia is pushing sustainability, and brands are talking about it more than ever. But environmental critics aren't yet impressed.
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Fast-changing Cambodia calls for an experimental attitude
We explore a fascinating market that is driving forward on a mixture of traditional "who can shout loudest" techniques; popular KOL campaigns and new highly reactive strategies tailored for the mobile era.
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Rolling out the DOOH: emerging opportunities and challenges
Dense populations, growing competition and rapid infrastructure growth... there are many reasons why DOOH is primed to explode in Southeast Asia. But overcoming technical limitations and fragmentation are key challenges.
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New Zealand's top 100 brands
We reveal our exclusive ranking and analysis of the top brands among Kiwis.
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In Laos, consumers and advertisers find liberation online
This landlocked country has a largely rural population and a strict media environment, meaning multiple challenges for industry players. But social media offers plenty of opportunity as Laos continues to grow.
Coming Soon...
The unusual nature of co-chief creative officer partnerships
Women to Watch 2019
Singapore's Top 100 brands, plus all our essential analysis