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Wednesday, 12 May, 2021

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72andsunny lands United Airlines global creative account

Alison Weissbrot

The airline put its creative account up for review in February.

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Indian ad professionals allege unethical treatment during pandemic surge

Agencies respond to anonymous allegations ranging from agencies calling employees into work despite the alarming rise in Covid-19 cases to issuing fake 'essential worker' passes for employees to commute to work.

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MediaCom adds global chief inclusion and culture officer role

Ben Bold

Nancy Lengthorn will lead the agency's aim to become "world's most inclusive media network".

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The bull case for advertising is back on

Gideon Spanier

Advertising forecasters have upgraded their growth predictions for this year.

 
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Editor's Picks

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Breaking down the post-cookie solutions: Unified ID 2.0

Jessica Goodfellow

There are dozens of post-cookie solutions. But how do they work and how do they compare to one another across key metrics such as scale, user intrusiveness and tech? This series will attempt to demystify the biggest solutions, starting with Unified ID 2.0.

 
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PHD adds Audi to SAIC Volkswagen portfolio in China

Matthew Miller

Pitch-free win of planning and buying follows the agency taking over media duties for the company's Volkswagen and Skoda output in December.

 
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China's new tech and stay-at-home brands gain power abroad: BrandZ

Staff Reporters

Embattled Huawei's crown slips as Alibaba Group and Bytedance surge to the top in Kantar's latest Chinese Global Brand Builders report.

 
 

Events

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Digital Marketing Workshop Series: How to Build Compelling Content for Social & Digital Channels

May 20, 2021

Virtual

 
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[Live Webinar] Data Agility in an Evolving World

May 27, 2021

Virtual

 
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