KETCHUM ASIA PACIFIC

Regional, Hong Kong
Discipline: Brand Monitoring, Content Marketing, Creative/Graphic Design, Digital Marketing/Interactive, Marketing Services, PR (Consumer, Corporate, Financial, Healthcare, Public Sector, Property, Technology, Travel, Press Release, Media Analysis)

Contact Info:

KETCHUM ASIA PACIFIC
17/F Cambridge House, Taikoo Place
979 King’s Road
Quarry Bay
Hong Kong
Tel: +852 3141 8081

Personnel:

Partner, Client Development Asia Pacific

Simeon Mellalieu

Branches/ Affil. :

Asia Pacific Branches: Bangalore, Beijing, Chennai, Guangzhou, Hong Kong, Hyderabad, Karachi, Kolkata, Mumbai, New Delhi, Pune, Seoul, Shanghai, Singapore
Asia Pacific Affiliates: Bangkok, Jakarta, Kuala Lumpur, Manila, Sydney, Tokyo, Taipei

Trade Membership:

Accredited member of the Council of PR Firms of Hong Kong

Year Established:

1923

No Of Employee:

300
Awarded Campaigns
Total Campaigns (10)
10
Top 1000 Brands
Total Clients (50)
Ketchum, a member of the Omnicom Group, has a 90+ year history as a leading global communications consultancy with 40 years of experience in Asia Pacific and a network covering all of the region’s major markets. Ketchum builds brands and reputations by partnering with its clients to deliver breakthrough creative, strategic programming and measurable business results. Its award-winning campaigns – integrating media relations, influencer engagement, social media, digital and experiential across the Paid, Earned, Shared and Owned spectrum – have made Ketchum one of the most decorated agencies in the region. Areas of expertise include analytics, brand marketing, corporate communications, creative strategy, issues and crisis management and training.
KETCHUM ASIA PACIFIC - Awards Won (17)
Award Show Award Category Campaign Name Year
Fulcrum Awards Certificate of Excellence Best Consumer Products & Retail Sector Campaign P&G Ariel Sons #ShareTheLoad 2019
APAC Stevie Awards Silver Video ThinkVision 15th Anniversary Global B2C Social Campaign 2019
APAC Stevie Awards Gold Product Placement Costa Coffee x Didi 2019
APAC Stevie Awards Silver Media Relationship Swisse “Beauty from Inside” 2019
In2Sabre Awards Gold Best use of social content Continental Tires “Conti City” 2019
In2Sabre Awards Silver Social video ThinkVision 15th Anniversary Global B2C Social Campaign 2019
Stevie International Business Awards Silver Social campaign Continental Tires “Conti City” 2019
Stevie International Business Awards Silver Trade Show Haier 2019
PR Awards HK Bronze Social video ThinkVision 15th Anniversary Global B2C Social Campaign 2019
The Sabre Awards South Asia by the Holmes Report Certificate of Excellence Corporate Image Protection Insurance for a Nation of Worriers – Aditya Birla Capital’s life insurance – Aditya Birla SunLife Insurance 2018
The Sabre Awards South Asia by the Holmes Report Certificate of Excellence Fashion and Beauty Celebrating India in record – Setting Fashion - Pantaloons 2018
The Sabre Awards South Asia by the Holmes Report Certificate of Excellence Corporate Image Protection Insurance for a Nation of Worriers – Aditya Birla Capital’s life insurance – Aditya Birla SunLife Insurance 2018
The Sabre Awards South Asia by the Holmes Report Certificate of Excellence Fashion and Beauty Celebrating India in record – Setting Fashion - Pantaloons 2018
Fulcrum Awards Silver Best Banking and financial Service Sector Campaign Winning the Trust of 3.7 Million Microfinance Customers for Ujjivan Financial Services 2018
Fulcrum Awards Bronze Best Automobile Campaign Orange Day for Bajaj Auto Ltd. 2018
Fulcrum Awards Silver B2B Servicex The True Value of Sustainable Construction for Ambhuja Cement 2018
Fulcrum Awards Gold Best Consultancy Professional - Manufacturing Sector Mr. Suman Das Sarma – Senior Partner Ketchum Sampark Pvt. Ltd 2018
Show Reel
KETCHUM ASIA PACIFIC Work (Total: 10 Awarded: 0)
Brand: Lenovo
Sector: Computer Hardware
Brand: Haier
Sector: Consumer Electronics
Brand: Costa Coffee
Sector: Retail
Brand: Continental Tires
Sector: Automotive
Brand: California Pistachio
Sector: Automotive
Brand: Ariel
Sector: Household & Personal Care
KETCHUM ASIA PACIFIC Case Studies (10)
Orange Days
Brand: Bajaj Auto
Key Objective: Brand – Launch/Reposition , Brand - Awareness , Customer Retention , Customer Acquisition , Increase Market Share , Brand - Loyalty
Winning the Trust of 3.7 Million Microfinance Customers
Brand: Ujjivan Small Finance Bank
Key Objective: Brand – Launch/Reposition , Customer Retention , Brand - Awareness , Increase Market Share , Brand - Loyalty , Customer Acquisition
Aditya Birla Fashion Retail-Record Breaking Fashion
Brand: Pantaloons
Key Objective: Brand – Launch/Reposition , Customer Retention , Brand - Awareness , Increase Market Share , Brand - Loyalty , Customer Acquisition
Major Brands (50)
Top 1000 Brand 2019 (10)
FedEx
Japan Airlines (JAL)
Lenovo
Booking.com
Cebu Pacific
Continental Tires
Ceat Ltd.
HSBC
MASTERCARD
Cathay Pacific Airways Ltd.
Shanghai Disney Resort
Young Living
AIG Insurance
SunLife Insurance
JD Digit Technology
Chengdu IFS
Advent International
AION India Investment Advisors Private Limited
Al Ula
Ambuja Cements Limited
Apollo Global Management
Bain Capital Advisors (India) Private Limited
Bajaj Auto
BPEA Advisors Private Limited
Canara Robeco Asset Management Company
Capgemini Technology Services India Limited
Case New Holland Construction Equipment (India) Pvt. Ltd
Dharampal Satyapal Limited
DSP Investment Managers Pvt. Ltd.
Exim Bank
Groupe SEB India Pvt. Ltd
HDFC Life Insurance
Hewlett Packard Enterprise
ICICI Venture Funds Management Co. Ltd.
IDBI Federal Life Insurance Co. Ltd.
Isuzu
Jindal Stainless
JSW Steel
Korn Ferry
National Stock Exchange of India
NEC Technologies
Netsurf Communications (P) Ltd
Power Exchange India Ltd
SBI Funds Management Private Limited
Skoda Auto
Southern Petrochemical Industries
Tata Communications
thyssenkrupp
Phoenix Group
P&G

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The Campaign Asia-Pacific Team