reprise
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IPG Mediabrands merges Kinesso, Reprise and Matterkind
Merger forms part of network’s transition to a simplified model under one P&L as clients demand greater speed and flexibility.
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IPG Mediabrands' Reprise appoints global head of social
Jason Cotrina-Vasquez has previously worked for Mindshare and OMD UK.
Pippa Berlocher named EssenceMediacom CEO for ANZ
Berlocher joins from IPG Mediabrands’ performance marketing agency Reprise; current boss Pat Crowley moves into client lead role within the agency.
Ogilvy repeats APAC network triple-play at AOY awards
Mindshare reclaims top APAC media network from UM; Publicis Groupe wins APAC best culture and talent development awards; while IPG Mediabrands takes top programmatic and performance wins.
Women to Watch 2022: Parul Gautam, Reprise
Gautam has achieved six promotions in eight years, which is a testament to her leadership and business acumen. In addition, her team members enjoy working with her.
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APAC consumers trust DTC websites more than ecommerce platforms: study
According to a Reprise study, consumers who prefer to engage with DTC brands and buy on their websites do so because they consider consumer brands to be more trusted, authentic and having a wider variety of products.
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