interpublic group
IPG declines in 2023, targets flat 2024 as last year’s challenges continue
Asia-Pacific led Q4 revenue declines due to dips in China and Japan. CEO Philippe Krakowsky estimates the holding company will invest roughly $80 million in AI this year.
Digital agencies weigh on IPG’s 2023 growth forecast
Despite strong 7% y-o-y organic growth in 2022, Interpublic Group expects softness at agencies including R/GA and Huge to drag on 2023 performance.
Interpublic Group names Channing Martin global chief diversity, social impact officer
Martin will lead strategy on all diversity-related matters and expand the company’s equity and inclusion practices.
IPG suspends operations in Russia
CEO Philippe Krakowsky cited failed ceasefire talks and escalating attacks on civilians.
IPG to mandate proof of vaccination or testing for return to office
Employees must be vaccinated or provide a negative Covid result from a test taken within 72 hours of being in the office.
IPG returns to growth globally, with 3.4% lift in APAC
While it was flat in the US, the holding company saw increases in every other region as clients showed more optimism.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
