influencer
Here’s why agencies have no idea who X creators are
X’s recent creator push is causing a lot of confusion.
Is the era of social media dead?
SOUNDING BOARD: Head of Instagram, Adam Mosseri, admitted earlier this year that users have moved away from traditional social media platforms to direct messages, closed communities, and group chats. But is ad spend moving to reflect this shift?
Red Havas launches influencer marketing division
Red Havas Group has announced the global launch of Sway, an influencer marketing service.
Twitter influencer payouts start on the far right, neglecting brand concerns
Some far-right influencers have claimed to receive five-figure earnings.
What can luxury learn from the Shein PR debacle?
Influencer Dani Carbonari is one of the talents who attended the Shein brand trip which has gone viral.
Are granfluencers the new answer to luxury brands’ celebrity endorsement in China?
From Miu Miu's collaboration with an 85-year-old actress to a fashion blogger on Xiaohongshu sharing lifestyle for Lululemon, grandfluencers are helping brands redefine 'youth' and break stereotyped generational gaps in China.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpeg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
