Publicis unveils Tiger’s second brand film following Son’s signing as brand ambassador.
SOUNDING BOARD: Brands will no longer be able to host any new or scheduled Live Shopping events on Facebook from October 1. Industry experts weigh in on how this will impact brands.
The art director at Cheil Worldwide waxes lyrical about a 2021 Samsung campaign, the importance of exercise, and Bojack Horseman.
Che upholds the culture, diversity and inclusivity of brands within the company by using authentic creative messaging.
Following a US$4 billion partnership with WPP, The Coca-Cola Company is streamlining and simplifying its marketing capabilities under the leadership of global CMO Arroyo.
It’s safe to say that Zhu’s work is partly responsible for the rising influence of Chinese sportswear products in the past few years.
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