Sabrina Sanchez
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The Information
Feb 18, 2024
Storytelling and measurability: Why creatives are ...
From 3D billboards to the Las Vegas Sphere, brands are finding new opportunities to catch consumer attention as digital out of home opportunities grow.
Feb 15, 2024
Mass shooting victims call Congress members to ...
The Shotline uses AI and audio provided by victims’ families to generate computerised versions of the voices of victims killed by gun violence.
The Information
Feb 9, 2024
Watch all of the Super Bowl LVIII ads
Brands lean into celebrity and humor for the Big Game.
The Information
Feb 4, 2024
Carl Weathers dies at 76; FanDuel to adjust Super ...
He played the role of Gronkowski’s trainer in the Kick of Destiny 2 campaign.
The Information
Jan 21, 2024
VML reveals global creative leadership
EXCLUSIVE: VML global CCO Debbi Vandeven assembles her global team.
Jan 18, 2024
Tiger Woods’ 27-year Nike deal offers clues into ...
Marketers agree that while expensive and high-stakes, long-term deals have benefits for both brands and athletes.
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