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Building brand reputation and fostering innovation ...
In the second part of Campaign's Global Forecast for this quarter, we explore why energy brands have been criticised for their contribution toward the climate emergency, and speak to industry figures to uncover how these challenges will affect new business for agencies in the future.
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Campaign Global Forecast Q1 2024—Part one
From energy sector controversies to recovering ad spends, these are the biggest global insights for the first quarter of the new year.
APAC new-biz spotlight: Carlsberg and GM among key ...
Activity was down in both creative and media in July-August.
Global indie agency rankings: W&K and PMG top tables
India's Wondrlab and LS Digital among top APAC performers.
Is the rise of the influencer over or just ...
Do marketers increasingly value influencers, and in what sectors will their usage thrive? Campaign's Q4 Global Forecast examines the influencer marketing landscape in Asia-Pacific, the UK, and the US.
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H1 2023 new-biz review: Creative landscape holds steady
Campaign rounds up the top-performing agencies and overall creative new-business activity in January-June.
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