Brand Social Videos

Tasked with introducing one smart star to local businesses and SME, giving a soft selling approach that resonated with the younger demographics.

Planning & Execution

Developed 2 storyboards with a fun and comical way of showcasing the brand services without being hardsell or pushy. Took a fun and social approach when developing these videos

Effectiveness / Results

Brand engagement and awareness rose by over 120% from previous period. We’ve also tracked an increase in website traffic by over 40% once the video and rebranded were made.

The Agency Directory online coverage is now Portfolio

Portfolio is a unique platform which combines the existing Agency, PR and Digital directories into one comprehensive, content and data rich showcase of agencies in Asia-Pacific. Easily browse, search and review agencies on key performance criteria, as well as their Creative Ranking.

We hope Portfolio makes finding the right partner a little bit easier but we’d like to hear from you - simply select the feedback tab on the site and let us know want you think.


The Campaign Asia-Pacific Team