Ad Nut
Aug 11, 2016

When 'Just do it' turns to 'Please don't do that!'

Nike and W+K make fun of their advertising legacy in this uproarious spot, which has a remarkable performance by actor Oscar Isaac as narrator.

This very funny US ad played during the opening ceremonies from Rio, but in case you missed it, it's worth a watch to see Nike and Wieden+Kennedy poke fun at the very form of inspiring sports advertising they pioneered.

A followup to this earlier ad, it features a narrator (actor Oscar Isaac) who becomes increasingly exasperated as the spot continues past its natural end point while a collection of athletes (both famous ones and the no-name variety) take 'Just do it' "way...too....far".  

Ad Nut Ad Nut gathers ads from all over for your viewing enjoyment. 
Because Ad Nut loves you.

Need more ads? Visit Ad Nut's colleagues:
Campaign UK | Campaign US | Campaign India 
Campaign Turkey | Campaign Middle East



Related Articles

Just Published

5 hours ago

Purpose, laughs, and boppable tunes: Spikes jury ...

SPIKES ASIA X CAMPAIGN: Presidents and members of several Spikes Asia juries share the top trends they spotted in the jury Zoom rooms, with video examples.

5 hours ago

Crash Course: How to tell engaging short-form stories

To round off a week of creativity-themed content during Spikes Asia X Campaign festival, this Crash Course provides useful tips on how to build story arcs and create thumb-stopping campaigns for short-form.

5 hours ago

Lessons from Tesla, Apple and yoga (yes, yoga) in ...

SPIKES ASIA X CAMPAIGN: Creatives need to drive relevance for sustainable options, instead of virtue-signalling about sustainability, argues Gulshan Singh of FCB Interface.

5 hours ago

Spikes Asia Awards 2021: Campaign's contenders 3

As the juries make their final selections ahead of the March 1 winners announcement, Campaign Asia-Pacific's editorial team has once again scoured through the 2021 shortlist to pick out the work we expect to win.