Benjamin Li
Dec 18, 2013

McCann staff members pay tribute to old office, gangster style

HONG KONG - McCann Hong Kong paid tribute to its home of 30 years, the Sunning Plaza, with a video homage to a 1980s Hong Kong gangster film 'A Better Tomorrow' (英雄本色) that famously featured the building's entrance.

wide player in 16:9 format. Used on article page for Campaign.

McCann was one of the first tenants in the I.M. Pei-designed Sunning Plaza, located in Causeway Bay, when it opened 30 years ago. In "Heroic Exit" (above), both new McCann staffers and 'old boys' recreate a well-known scene from the 1986 film, A Better Tomorrow, that used the building as a setting. Sunning Plaza is now being demolished, and McCann has moved into its new office in Hysan Plaza.

Related Articles

Just Published

7 minutes ago

Upcycling creative content: Making the most out of ...

SPIKES ASIA X CAMPAIGN: Business and creative experts explores a leaner, meaner, more cost-efficient, and more agile creative methodology.

27 minutes ago

Turning chaos into clarity

SPIKES ASIA X CAMPAIGN: Daniela Bogoricin, Director of Twitter Next APAC, walks us through a selection of the best campaigns on Twitter across the region in 2020, and explores what made them stand out.

47 minutes ago

Up-skill it to kill it

SPIKES ASIA X CAMPAIGN: In this roundtable, award-winning Ogilvy creatives share their tips on how to stay fresh and relevant.

3 hours ago

Facebook bans Myanmar military and ads from ...

This just-announced move not only bans military-controlled state and media entities from Facebook and Instagram but also prohibits ads from military-linked commercial entities.