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Marketing
27 minutes ago
Netflix ventures into Decentraland to promote 'The ...
The streaming giant makes another move in gaming with its first step into the crypto-focused metaverse platform.
Advertising
32 minutes ago
Lego hosts array of activations to celebrate '90 ...
Danish toy manufacturer topping celebrations with gargantuan brick birthday cake.
Digital
41 minutes ago
Attention metrics are becoming more nuanced, but ...
Agencies and tech providers are building a more sophisticated understanding of consumer attention, but they face cultural and infrastructure challenges in convincing advertisers to convert to a new currency.
Advertising
52 minutes ago
Bentley Motors appoints global lead creative agency
London-based iX given lead creative and strategic agency status.